Amazon is one of the biggest companies in the e-commerce market right now, there is a misconception that has been going around that customers think when they buy items from Amazon, their purchases come directly from the company. Amazon is the middle man for many products in which is that people are buying their products through the company.
For example, when you buy a table from Amazon, you ignite an unseen procedure where databases of both Amazon itself and the company the chair comes from connect to each other, determine the products location, arrange the shipping, collecting, and sending the product to your home address.
Some of the models of selling, however, have many drawbacks, so some of the big sellers tend to create stocks of the objects which has made most of the sales and are more profitable to them. This also leads to some to create more new special lines which are the ones manufactured directly to them by the selected OEMs without a common or universal rule.
Shipping, in general, can be one of a hassle a lot of times for many reasons which are tied to the FF&A market in itself. The first of the reasons is when most furniture ordered online is usually big and bulky, so it is complicated to ship and eventually send back if needed to return.
The second reason is that the furniture is not a garment, especially when you’re not an expert on the field it is quite easy to trick yourself into buying the wrong product or the wrong room to place your desired furniture pieces in/at.
The third reason is that many of the furniture pieces require specialized work and assembly which is out of The DIY capabilities of many users.
The final reason I listed is because of the difficulty to determine if the product’s materials listed in the photos or videos are authentic. But there are possible solutions to overcome the four listed main issues, but it is quite a complicated process. This means that most objects sold online are mostly small objects belonging more to the accessories niche than the furniture niche.
In this scenario, if you happen to find a furniture product that you might be interested in and happen to know how the object really is, you would rather buy it at a reasonable and sizable discount that the traditional distribution model.
In conclusion, it is something the e-commerce industry is actively debating on for now without finding a real solution through the whole order process.
But if you want to shop at a store where you can actually see and try out furniture we would love for you to shop at Knight Furniture Showrooms.